Archive for May 2023
Refining the Target Market of Your Small Business
As a new business owner, you may think that marketing your products and services to everyone will lead to more sales and success. However, your marketing strategy needs to target the correct audiences and demographics to translate to business growth. Learn how to refine your small business’s target market and speak to the people who…
Read MoreThe Most Common Business Ownership Structures
Your business’s ownership structure is an essential element that determines its function in your community. It’s one of the first decisions you’ll have to make as an entrepreneur, so you must use your long-term business goals and current financial situation to guide your choice. The legal structure you choose for your company will define which…
Read MoreThe Benefits of Remote Work for Small Businesses
While some jobs, like construction and food service, are incompatible with remote work, others can be done perfectly well from the comfort of a home office. Whether corporations like it or not, working from home is here to stay—and that’s not a bad thing at all. In fact, there’s a whole host of benefits to…
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