7 Steps To Effectively Develop Your Business Growth Strategy

7 Steps To Effectively Develop Your Business Growth Strategy

As much as we’d like for it to be, no business ever uses the same strategy they originally developed throughout the entirety of their existence. Eventually, you’ll need to fully explore and develop new ideas. That’s where business growth strategies come into play. Setting up one of these is what will help your small business…

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4 Types of Risks Small Business Owners Face

4 Types of Risks Small Business Owners Face

Even though the appeal of being your own boss seems like it would trump any negatives of starting your own business, you shouldn’t overlook the risks associated with this career change. There are many types of risks that small business owners face every day, which is why we’re taking the time to go over the…

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4 Reasons To Consider Buying a Franchise

4 Reasons To Consider Buying a Franchise

Have you ever wanted to own your own business but either don’t have a good enough idea to run with or are too worried about failing? If so, getting into franchising might be the answer you’ve been looking for. There are many reasons to consider buying a franchise, and we’re taking the time to go…

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Debunking 4 Common Misconceptions About Franchising

Debunking 4 Common Misconceptions About Franchising

Owning your own franchise is one of the most misunderstood sections of anyone not involved in the business world. As a result, there are a lot of assumptions that get made, which are, more often than not, completely untrue. That’s why we’ve decided to take the time to start debunking some common misconceptions about franchising. You…

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Things To Consider Before Seeking Franchise Funding

Things To Consider Before Seeking Franchise Funding

Opening up a business in a franchise is a common route small business owners take; it’s already an established name brand that allows owners to find their financial footing faster. But there are some things to consider before seeking franchise funding to ensure the greatest chance of success; jumping in headfirst can lead to financial…

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Public speaking skills

man speaking in front of an audience in a theater

If you’re like a lot of people, you’d sooner endure a root canal than speak to an audience. That’s understandable—and common; the aversion to public speaking even has a clinical name: Glossophobia. As a small business owner, you can avoid performing this particular job requirement (and for many, it is a requirement) for only so…

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Basics of blogging

person's hands showing typing on a laptop

If your business relies on a web presence, you may be considering a blog to build traffic to your site. Like other communication channels, blogging has its own rules, protocols and best practices. Businesses, especially small ones, use blogs to build awareness and excitement, attract an audience of followers, leverage their expertise, boost engagement, communicate…

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5 tips to make your new business marketing plan work

hand placing colorful sticky notes on wall with reminders

Many small business owners start off making decisions, even consequential ones, while multitasking on the fly. In the early going, you might be doing more doing than planning: developing your product or service, raising capital, and other concrete first steps. That’s understandable; those issues are all critical. Eventually though you’ll need to shift some of…

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Tips for using freelance talent

cartoon image of the back of a guy at a desk with a computer

Freelancing has expanded rapidly throughout the economy, especially during the 2020 downturn related to the pandemic. And from all indications, it’s poised to keep growing; even as the economy rebuilds, there’s a trend away from full-time employment. In some sectors, like ride sharing, workers who freelance function largely on a plug-and-play basis. But for many…

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Avoid startup blunders by focusing on revenue

bar graph with cartoon arm sticking a magnifying glass over the graph

When you’re just starting a business, there are so many imperatives to focus on that it’s hard to prioritize. Raising capital. Marketing. Operations. Staffing. Product development. How do you allocate your limited resources and bandwidth? As you triage the mission-critical details demanding your attention, you might be tempted to move one of those details, your…

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Attributes of standout entrepreneurs

chalk written out asking who's your audience with chalk

Outwardly, you have all the elements in place to launch a successful startup: the capital, the product, the team, the location and the market. But what about inwardly? Do you have what it takes to alchemize all those elements into a business to be reckoned with? For many small business owners, the secret sauce is…

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Tips for post-pandemic reopening

white open sign on window

Few small business owners have ever experienced a summer like the one just ended, with its lockdowns, phased reopenings, re-closings and associated uncertainty. But one thing is certain: When you get an all-clear signal (and if you haven’t yet, you will), you can’t just crank the engine and re-start the business as if nothing happened.…

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